THE MOST POPULAR PERFUMES
FOR WOMEN

If you are looking for a new perfume for yourself or as a gift for someone special it can be difficult to decide on what’s best, to help we have put together a list showing the recent best selling women’s fragrances. 

As a high street perfumery that was established over 20 years ago, we often get asked ‘What is the most popular perfume for women at the moment’. With our experience and vast range, we spend a lot of consultation time with customers in-store helping them to find their ‘new’ favourite fragrance. The best way to decide on a new fragrance is to visit a perfumery like ours but for those who can’t visit our shop, we have listed 10 of what we would classify as the most popular perfume brands for women and men’s aftershave, catering to various age ranges.

10 of the Best Selling Perfumes for Women in 2024

  1. YSL Libre Intense Eau de Parfum
  2. Prada Paradoxe Eau de Parfum
  3. Valentino Donna Born In Roma Coral Fantasy Eau de Parfum
  4. YSL Black Opium Eau de Parfum
  5. Giorgio Armani My Way Eau de Parfum
  6. Carolina Herrera Good Girl Blush Eau de Parfum
  7. Parfums de Marly Delina Exclusif Eau de Parfum
  8. Jean Paul Gaultier Classique La Belle Eau de Parfum
  9. Lancome La Vie Est Belle Eau de Parfum
  10. Marc Jacobs Daisy Dream Eau de Toilette
YSL_Libre_Intense_90

Released in the Autumn of 2020, this perfume by Yves Saint Laurent is was and continues to be one of the best-selling fragrances for women, with increased popularity on social media platforms especially over the last 6 months! 

A part of a best-selling collection, Libre Intense is a bold and full-bodied fragrance with incredible projection. The head of the scent contains Tangerine, Bergamot and Lavender, leading to an explosive heart of Jasmine Sambac, Orange Blossom and Orchid Accord. The base builds the intensity with notes of Tonka Bean, Vanilla, Amber Gris and Vetiver. 

Singing sensation Dua Lipa is the brand ambassador of this fragrance.

A perfume that has taken the world by storm since it’s launch 2 years ago, Prada Paradoxe is described as an amber floral fragrance with prominent notes of Bergamot, Neroli, Orange Blossom, Jasmine and Amber. Paradoxe is a grounding, powerful fragrance that reinvents feminine classics and is loved by women of all ages. 

A long-lasting fragrance available in 3 sizes – 30ml, 60ml & 90ml. All sizes are refillable with a large 100ml refill bottle also available.

From the iconic, best-selling Born In Roma collection, Coral Fantasy truly stands out! A fruity floral fragrance that has quickly become a signature scent for so many of our customers through Spring and Summer. Coral Fantasy is also a go-to holiday fragrance, with fresh yet sweet accords that linger on the skin.

A vibrant energetic Kiwi note takes center stage in this fragrance, complimented by floral notes of Jasmine and Rose and  base of Soft Musks and aromatic Ambrette seeds. Available in 3 sizes of Eau de Parfum- 30ml, 50ml and 100ml. Plus occasional seasonal gift sets but they sell out fast!

A modern classic – launched in 2014 this remains a best seller year after year. This is a long lasting Amber Vanilla fragrance with the most prominent note being coffee. It is perfume that can be worn all year round but we find it is most suited to the cooler months and evenings. Since the original was launched it has had many variations following it, such as Black Opium Illicit Green, Neon, and new launch for 2023 Black Opium Le Parfum. Also a very popular scented hair mist is available that complements the Eau de Parfum spray perfectly or as an affordable gift or introduction to the range for those on a budget.

A long-lasting perfume from Giorgio Armani that is most popular for women in their mid-20’s to mid-40’s. Also one for those who love Tuberose! This a beautiful contemporary floriental fragrance that really captures attention; containing notes of sparkling bergamot, sensual Orange Blossom and radiant Tuberose and Jasmine. The warm dry down of Cedarwood and Vanilla allows the fragrance to linger on the skin beautifully. 

 A newley refillable bottle that is available in 3 sizes – 30ml, 60ml & 90ml.

With the original Good Girl being a great seller for the last few years – Good Girl Blush now takes the lead. This head-turning fragrance takes inspiration from powdery blush and comes in this iconic Stiletto shaped bottle, but this time in a peony-pink gue. Long-lasting, Good Girl Blush can be worn during the day or evenings all year round.

Prominent notes in this fragrances include Vanilla, Peony, Ylang-Ylang and Rosewater! Good Girl blush is also features 100% vegan ingredients and is available in 3 sizes Eau de Parfum; 30ml, 50ml & 80ml.

Sculpted around a floral accord, dominated by Turkish rose and complimented by lily of the valley and peony, Parfums de Marly Delina Exclusif is a luxurious, niche fragrance full of elegance and femininity.

Crafted with the finest ingredients, Delina Exclusif’s floral melody is heightened by a trio of Lychee, Bergamot and Rhubarb and grounded by Vanilla and Frankinsense. With incredible staying power and projection, Rose & Vanilla linger on the skin prodominatley, with the undertone of -smoky spice from the Frankinsense.

Contained within the iconic body silhouette shaped bottle, La Belle has become of the most popular and best selling perfumes for young women over the last year. Year after year it is requested in our shop and proves to be a big hit when selected as a gift for a loved one. Popularity has considerably grown this year with the surrounding popularity of it on social platforms. Available in 3 sizes – 30ml, 50ml & 100ml, Classique la belle celebrate notes of Pear, Bergamot and Vanilla!

A fruity floral gourmand fragrance for women that has been loved since its launch in 2012. Since then, it has been followed by variations such as La Vie Est Belle Soleil Cristal, Intensément and Oui La Vie Est Belle to name but a few. Housed within a heavy glass bottle based on the classic Lancome bottle from 1949. Actress Julia Roberts is the face of the advertising campaigns. It is available in 3 sizes – 30ml, 50ml & 100ml, plus a 100ml refill bottle is also available.

The latest version, new for 2023, La Vie Est Belle L’Extrait has become a firm favourite with customers in our shop.

Although launched back in 2014, Marc Jacob’s Daisy Dream is one that is continuously asked for by our customer! From the iconic Daisy collection, this is a playful, floral fragrance that we love introducing to girls looking for their first fragrance or everyday scent! 

Fruity tones can be found throughout the fragrances including Blackberry, Pear, Lychee and Coconut Water – this is perfectly balanced by the floral tones of Jasmine and a base of White Woods and Musk.

Some helpful links for more inspiration;

Mother’s Day perfume gift guide

Want value for money? Take a look at these long lasting fragrance suggestions

Looking for men’s fragrances? See the 10 Most Popular Fragrances for Men

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